Managing Across Cultures
by Susan C. Schneider, Jean-Louis Barsoux

❗ Managing Across Cultures · CLICK HERE ❗

• Genres: business, management
• ISBN: 9780273646631 (027364663X)
• Language: english
• Publisher: Pearson
• Author: Susan C. Schneider, Jean-Louis Barsoux
• Release date: November 19, 2002
• Format: paperback, 352 pages

About The Book

This is a book about managing across cultures: the threats and opportunities, the problems and possibilities. The authors explore how national culture can impact on the effectiveness of managers and companies, and how national culture can interact with corporate and industry culture to create competitive advantage.

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